Showing posts with label swiss websites. Show all posts
Showing posts with label swiss websites. Show all posts

Tuesday, December 06, 2011

Shop online like it's 1989!

A few weeks ago, I wrote about five Swiss websites that could use a makeover. But this Swiss online experience perhaps tops it all:

My husband went to a photo workshop in Baden over the weekend and received a coupon for 15% off his online order at ProFot.

So naturally he wanted to shop since he needs very little incentive to buy photo gear.

He filled his virtual shopping cart and went to check out and realized something strange: there was no redemption code on the coupon.

Upon further investigation (i.e. contacting the company), he learned that to redeem the coupon, he had to either scan it and email it to them or get this...snail mail it to the headquarters in Baar.

Yes. Thanks to you, ProFot, people in Switzerland really can shop online like it's 1989.

Have you had any strange shopping experiences in Switzerland?

Saturday, October 08, 2011

Five Swiss Websites That Could Use a Makeover


There is something that even after living in Switzerland for five years I cannot understand: Why Swiss companies can't design a decent website. I realize that like most things in Switzerland, 20 years behind the times is about standard. And nothing proves this point more than these websites. Yes. Instead of designing for the Internet, these companies seem to think it works to design for direct mail and use the direct mail ad as the website.

There are two things wrong with this approach:

1. Direct mail is bad enough in paper format.
2. Direct mail on the web is even worse.

Most of these websites also seem to forget that online commerce is something that is possible in the 21st century. Heaven forbid I would want to see an overview of what a store sells and actually order something with my credit card.

Anyhow, here is a good representation of the quality of a .ch. Have fun.



Are you often frustrated by Swiss websites? Know of any other bad ones I'd enjoy?

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